Crisis Management Practitioner (S-CMP)

This advanced course on crisis management equips you with the knowledge and skills you need to become a competent crisis management team member and help lead your organisation through a crisis, or start a career in crisis management.

In this hands-on, interactive course, you will learn how to implement a crisis management and communications process in your organisation, and you will practice your crisis management and communications skills with increasingly complex life-like crisis scenarios in a simulated company environment.

With the guidance of experienced crisis management professionals, you will explore how to recognise an emerging crisis, how to build and activate an internal crisis management organisation, and how to structure cooperation and communication between crisis teams to enable effective crisis response.

Throughout the course, you will use your newly acquired skills to help a (simulated) company manage disasters, cyberattacks, pandemics, product-harm crises and other impactful events.

You will participate in simulated crisis management team meetings, where you will practice making decisions, allocating roles and responsibilities and delegating tasks under stress. Finally, you will learn to use effective internal and external crisis communication strategies to minimise the financial and reputational impact of different types of crises. At the end of the course, you will be able to set up an internal crisis organisation and handle a crisis in line with crisis management best practices.

Exam and Certification:

After this course, you will have the opportunity to demonstrate your knowledge through an online exam supervised by SECO-Institute. Successful candidates are awarded the prestigious S-CMP certification from SECO-Institute.

Benefits of Certification:

Demonstrable knowledge will significantly enhance your value as a professional for your organisation. Additionally, this certification by SECO-Institute ensures improved career prospects for you.

Delivery methods:

1. Tutored online/ virtual training
2. Classroom training

Objectives

By the end of this course, participants will be able to:

• Understand how crises develop, their impact, and how to respond effectively using proven crisis management methodologies;
• Establish and lead a Crisis Management Organisation with clear roles, responsibilities, and communication structures;
• Analyse information, assess impacts, and make informed decisions under pressure;
• Manage internal and external crisis communications, including media relations, stakeholder engagement, and reputation protection;
• Effectively integrate social media into crisis communication strategies while managing associated risks;
• Apply crisis management skills in a realistic simulation to test and improve an organisation’s crisis readiness.

Pre-requisites

Experience in business or government is highly recommended.

Audience

This course is suitable for:

• Professionals with prior crisis management knowledge;
• Managers seeking to lead and embed crisis strategies in their organisation.