A trusted voice on medical technologies

  • 160+ years of trusted, independent assurance.
  • 3000+ medical device manufacturers worldwide rely on DNV.
  • Work across 200+ standards and regulatory frameworks.

Why this report, why now

Medical technology is becoming more accessible, personal, and connected. As innovation accelerates, trust becomes the deciding factor for adoption, safety perceptions, and long-term confidence. 

This report summarises what consumers expect from medical devices and diagnostics, and what builds confidence when technology becomes more digital, data-driven, and AI-enabled.

Register to receive insights including:

  • The trust baseline: confidence in standards, safety, and healthcare systems.
  • How consumers use home devices and diagnostic tests, and where “helpfulness” outpaces “accuracy”.
  • The top trust drivers for new technology, including evidence and independent certification.
  • Views on independent verification, plus the “soft cues” that shape perceived safety.
  • What consumers want next over the next 5 to 10 years, including faster access and reduced delays.
  • Five practical ways manufacturers can strengthen consumer trust.

Who it’s for

  • Medical device and IVD manufacturers.
  • Regulatory and quality leaders.
  • Product, clinical, and digital health teams.
  • Healthcare innovators bringing new technology to market.

Pre-register to receive the report