Published: 1 July 2019
Digitalization is one of six strategic pillars for the Brazilian oil and gas operator
It has already conducted international benchmarking on digitalization
2019 will bring decisions about which digital technologies to pursue
Embracing change will be the key enabler says the initiative’s leader
Petrobras, Brazil’s national oil company, is driving forward an ambitious digital transformation to speed up decision making to reduce cost, become safer, and be more productive and compliant with regulations.
The company’s corporate strategy states that it will ‘prepare Petrobras for a more competitive environment based on cost and scale efficiency and digital transformation’.1 It aims to ‘incorporate the vision of digital transformation in the routine of the employee’. Identifying and prioritizing digital solutions for cooperation, innovation and the workforce are part of a multi-billion-dollar investment by Petrobras in infrastructure and research and development (R&D).
Already underway, the digital transformation is a complex and challenging initiative. The company has 63,361 employees across the oil and gas value chain – from wellhead to petrol pump and refinery – and in other energy industries. The initiative crosses its operations and support departments, from engineering to legal, human resources, and others.