WEBINAR: Building trust - How to make credible Green Claims

Sustainability Claims are under increasing scrutiny, and credibility is key to avoiding Greenwashing risks. This webinar will explore what makes a Green Claim trustworthy, the latest regulatory developments, and best practices to communicate sustainability with confidence.

Communicating your company’s sustainability efforts is no longer just a marketing exercise, it’s a fundamental part of how stakeholders, regulators, and consumers assess your brand’s integrity. But as the conversation around climate action and corporate responsibility accelerates, so does the scrutiny. Misleading or vague Green Claims can damage credibility, trigger regulatory penalties, and erode customer trust.

Our webinar will help you cut through the noise by exploring:

  • What makes a Sustainability Claim truly credible and how to avoid the traps of Greenwashing.
  • The evolving global regulatory landscape, from the UK CMA Green Claims Code to international developments.
  • Best practices and real-world examples that show the difference between strong, substantiated claims and statements that miss the mark.

Our DNV experts will share practical insights and guidance to help you communicate sustainability with clarity, confidence, and compliance, aligning your messaging with both your company’s commitments and the expectations of today’s informed consumers.

Whether you’re shaping strategy and communications in sustainability, marketing, legal, R&D or supply chain, this session will provide you with the tools and resources to navigate Green Claims responsibly and position your organization as a trusted voice in the sustainability conversation.

Register to the webinar and get exclusive access to our Green Claims guide: “Navigating Green Claims: DNV’s guide to avoiding Greenwashing”.

AGENDA:

  • Introduction
  • The business value of Green Claims 
  • Global view on regulatory landscape
  • Making credible claims  
  • Q&A session and wrap up 

SPEAKERS:

  • Jamal Miah (host), Principal Consultant, ESG & Sustainability, DNV
  • Timothy Bankroff, Principal Consultant, DNV
  • Massimo Di Biaggio, Nordic ESG Sales Leader, DNV

REGISTER NOW