The main goal for our new brand architecture is to give a clear message to our customers of what we can provide to the market. We strive to maintain our market leading position as a premium software supplier, which is a continuous battle. This is only achieved when our customers are able to get return on investment from our products and solutions.

DNV Software provides products and solutions that enable our customers to achieve ‘Best Engineering Practice for the maritime, offshore and process industries’. Our identity is defined as:

‘State-of-the-art engineering software integrated
with workflow solutions offer an enhanced environment
for good business performance, quality control and
continuous learning within the organisation.’

Our new brand architecture consists of four family brands:

• Brix^TM – helps you capture and maintain your best engineering practice
• Nauticus^TM – managing your ship throughout its life cycle
• Sesam^TM – managing your offshore structure throughout its life cycle
• Safeti^TM – managing your plant throughout its life cycle
  

Brix^TM
is an industry-independent brand used as an important basis for our industry brands. Brix enables industry domains to be hosted. This gives you the ability to capture, spread, and improve your industry knowledge by providing you with a portal to your best engineering practice. Our Brix Foundation solution combines how your organisation works – business processes and business rules – with the services needed to fulfil your business objectives.

Nauticus^TM
is our family brand for the maritime industry. Nauticus offer a broad range of products and services to address the issues facing the maritime engineering industry. We can also provide comprehensive customised solutions to help ship designers, yards, and ship operators to meet their challenges.

The Nauticus brand stands for:
- What belongs to the ship and its design.

Sesam^TM
is our family brand for the offshore industry. Sesam covers a structure’s entire life cycle by delivering engineering software support in design, structural reanalysis systems, modifications and repair, input to the operational phase, emergency response, and decommissioning.

The Sesam brand stands for:
- What belongs to the offshore structure and its design.

Safeti^TM
is our family brand for the process industry. In addressing today’s process industry challenges, the Safeti framework helps you make informed decisions. Whether dealing with emergencies, planning maintenance and inspection activities, or ensuring fitness for service, we can put together a package to assist you in your daily work.

The Safeti brand stands for:
- What belongs to the process plant and its design.

An equally important message is that each brand stands for:

• Good work-process templates
• Support for rules and codes
• Excellent tools

The implementation of the new brand architecture is ongoing, and we will listen carefully to our customers to ensure that our offering to the market are according to the market needs.

Author: Ketil Aamnes
Global Sales and Marketing Director
DNV Software